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UX Analytics Internship

Type:
Regular internship
Description

Your challenge
Are you the enthusiastic, talented intern we’re looking for?
Philips Lighting is stepping up in Digital, and we challenge you to be a part of this. You will be doing various UX related tasks in the digital customer experience team, mainly focused on analytics. You will work for the Central Digital Marketing team and in close cooperation with Business Groups and Markets across the globe.
Your responsibilities will include:
Providing support for the full global marketing team reporting to the team lead responsible for customer experience.
Assisting in improving our digital touchpoints by use of behavioral data analysis.
Assisting in fulfilling data & insight requests from the digital cx team.
Assisting in the analysis of qualitative feedback and survey data.
Assisting in the setup of website experiments (e.g. A/B tests)
Creation of data dashboards, enabling different teams to understand their progress against their KPIs.
The internship will give a wide experience in UX analytics, driving customer centric digital transformation at Philips Lighting and evangelizing digital marketing for various target audiences.
Your team
As an intern you will be part of Customer Experience team within the Global Digital Marketing team of Philips Lighting. You will work with Market and Business stakeholders to jointly improve the customer experience of the digital touchpoints.
Our offer
The internship is of non-thesis based working experience nature and gives a broad overview of the fast growing area of digital marketing in both B2C as B2B field, viewed from a customer experience perspective.

Start Date: ASAP
Duration: min. 6 months (with a possibility of extention)
Thesis: Not suitable
Location: High Tech Campus, Eindhoven

Profile

Currently studying towards your Bachelor HBO / Bachelor of Science/Master of science WO (Bsc./Msc.) in: Marketing research, Statistics, Data science
Good verbal and written English skills (other languages like German, Spanish etc are a plus)
Website analytics knowledge
Results oriented, proactive
Analytical skills
Strong collaboration skills
Experience in working with SQL is be a plus
Experience with Adobe Analytics is a plus
Previous internship experience in digital marketing roles in large organization is a plus

Internship conditions:
You will receive an internship allowance; the exact amount depends on your level of education and work permit requirements. The offered internship allowances are compliant to the Dutch legislation. You might be eligible for an additional allowance towards rented accommodation or public transpor
The student is entitled to paid leave on the basis of 1 day per month.
Opportunity to buy Philips products with tax benefit (Philips MyShop)

Application Procedure

Recruitment process:
Join the leading lighting company for the digital world, and help us unlock the extraordinary potential of light for brighter lives and a better world. Be a game changer. Be Philips Lighting. Apply today.
Please include a cover letter with your application.

Contact Person:
Afroditi Panousi
afroditi.panousi@philips.com

Desired Academic Background
No preference
Preference for bachelor or master student:
Master students
Starts:
August
Length:
6 months
Occupation:
Fulltime
Language:
English
Apply Before:
10/08/2017

Contact details

Name:
Afroditi Panousi
Email:
afroditi.panousi@philips.com
Telephone:
+31611958522